Global Web Design Industry: A Shift To Responsive Designing

Global Web Design Industry

From the GIFs of the 1990’s to the more upgraded flat design, the web design industry has evolved considerably and continues to evolve. Lately, we have witnessed a surge in the global web design industry, more specifically the responsive design industry. Many sites are joining the league to get more mobile friendly which is now more imperative because of Google’s mobile friendly update.

Web designing industry is definitely evolving with new trends and practices. So how exactly the UI of future would look like? What would be the trends in vogue? Let’s have a dig on these and discover the trends that could be the future of the global web design industry.

Also Read: Tricks To Become A Leading Web Design Company

1. The proliferation of UI patterns

One of the drawbacks of responsive design is that many sites end up looking familiar. But responsive design isn’t the only one to blame. The surge of WordPress and the successful theme market also have a role to play.

However, having similar looks isn’t necessarily bad. There is a change in the way people consume the web now, which has resulted in obvious changes in the global web design industry. This in turn has given rise to many common UI design patterns. There’s a certain maturity in the design patterns and there is no much obstruction in the way of innovation when it comes to UI patterns. Here are few patterns you must be acquainted with.

The hamburger menu
Account registration
Long scroll
Card layouts
Hero images

2. Rich animations

Animations are nowadays used more and it is done to increase the site’s story telling manner which will make the experience more entertaining and interactive. But you can’t just stuff animation wherever you wish to. Think carefully as it adds to your site’s personality and story. Do not overdo it at any cost! Basically, there are two variations in animation.

Growth Of Global Web Design Industry

Large scale animations

They are used as the main interaction tool to have added impact on the viewers and also included effects like parallax scrolling and pop-up notifications.

Small scale animations


They involve spinners, loading bars and hover tools. They wouldn’t require user inputs.

3) Micro-interactions

It happens everywhere around us, from liking a picture of a sports car on Facebook to turning off the alarm on our mobile phone.

Everything done without a second thought could as well be called a micro interaction. Even your day would have started with one. When you turn off the alarm, you communicated with user interface in an instant.

It is vital in the global web design industry. By the end of 2016, these interactions are expected to happen almost without notice. These interaction types guide users to a path of human centered design.

4) Material design: A richer alternative to flat design

The previous year, a new style language was launched by Google known as Material design. It makes use of shadow effects and gives more depth to movements to create designs that seem more true and realistic to the user. This could be the future of the global web design industry.

5. Responsive Design

Lately, responsive designs have become incredibly popular and all the credits go to the mobile internet usage. The responsive design is not going to vanish anytime soon as it gives a relatively cheap and easy method for businesses to develop a fully working mobile friendly site. The responsive images used must be defined with a percentage.


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