Every year turns out to be new, surprising and beneficial in all walks of life. eCommerce market is not an exception in this regard. It is capable of feeling the latest trends and novelties that are directly linked to the latest technologies. Ecommerce is the word-of-the-mouth in the present day world and Magento ecommerce development is primarily influencing the market of ecommerce websites.
If the trends of the previous year were personalization and localization, we have trends that will have a deeper impact in overall Magento ecommerce development and management of Magento stores. Magento ecommerce development has had deeper effects on the market and online stores. Let’s see what all it has got in the stores!
1) Mobile era
Mobiles have been the greatest means of business lately and this winning streak would not end anytime soon. The sales through mobiles are predicted to increase in the near future by around 25% of the purchases that are made online. This has motivated business men to concentrate on responsive Magento ecommerce development solutions so that their stores can be both compatible and responsive for mobile users.
2) Bid Data Analytics
One of the most challenging tasks is to garner the attention of customers and is also fruitful. The previous year, a promising tool named Bid Data Analytics was introduced. If you aren’t really clear about what it is, read further.
The Bid Data Analytics is all about improving the strategy which will prove to be beneficial to the users. It can grab the possibility of acquiring the much needed information and also segregating the necessary data which could be used for your further ecommerce goals. Gradually, the big data and analytics is expected to turn out to be a business lifeline and a pathway for understanding the behavior of the customers and making an effective business model which could be relied upon.
3) Social commerce
These days, getting the target audiences is not really a hectic deal as they are easily available on multiple social networks. These social networks provide you with the most assuring opportunity to get in touch with your potential customers across the world instantly.
Additionally, you can also conduct different researches to keep yourself informed about better insights of their requirements and needs. If this rapidly evolving technology is to be considered, social media are definitely turning into an important part of marketing strategy. Since it can effectively affect your business, it could be considered as an option for tracing further trends too.
How is Magento compatible with such trends?
These strategies and trends may turn out to be futile if you have not deployed the right tool in Magento ecommerce development. But is the ecommerce solution future ready to supply to the demands of web merchants for effortless management of store along with activity that is profitable?
If you are heading for Magento ecommerce development, you should know that the ecommerce platform is completely armed with great sets of functions and features. With its different editions, it provides vendors great opportunity to choose the tools and features to cater to the demands they would wish to address.
Responsive design of web, wide range of integration among social media, vast variety of third party themes and developed reporting are the factors that make Magento completely prepared to face the challenges of the current day market.
Hence, new trends and tendencies support online merchants to think upon changes which can be significant to remain in contest, and subsequently alluring the potential customers. Optimizing the existing ecommerce solution or moving onto a more effective solution that would cater to your demands totally and is the only way you can remain in the competition.