Affiliate marketing is a performance based marketing that rewards one or more affiliates. Based on their contribution, the overall marketing of the business is done. The four major players of affiliate marketing are a merchant, platform network, affiliate (publisher) and customer. You need to be aware of the appropriate affiliate marketing tools.
Affiliate marketing has proven to be successful due to the high conversions and low amount of money involved in advertising. As more and more players get their hands on affiliate marketing, several tools that can help them have been popping up. Some of the most useful affiliate marketing tools are briefly explained in this article.
Also Read: Email Campaigning Mistakes You Should Avoid
Affiliate marketing tools for landing page
- Lead pages
Lead pages enable affiliate marketers increase their lead conversions with effective landing pages created by the lead pages platform. It is one of the easiest and effective platforms to create lead conversion oriented landing pages.
Instapage is another landing page creator that speeds up the rate of conversions. As the name suggests, instapage is one of the greatest affiliate marketing tools to create landing pages instantly.
Convertify optimizes your conversion rate by studying the visitor’s behavior.
Affiliate marketers can secure their lead management using pageWiz that helps them create optimized landing pages on their own. Pagewiz includes a built in A/B Testing Automation format.
Make your landing pages with just a few clicks with the help of ready-made landing page templates provided by MaxInbound. It is highly useful for novice users who have no experience in coding.
OptmizePress works along with WordPress in creating all kinds of web pages. The most common applications of OptimizePress are sales page creation and landing page conversions.
- Link tracker
Tracing ad campaigns and affiliate links in real time can be highly advantageous for marketers. Link tracker helps you with this real time link tracking and lets you identify the profitable campaigns throughout the buying process.
This is one of the most powerful affiliate marketing tools. This tracking tool is capable of tracking the source of each and every affiliate commission.
- Easy Link Manager
Lengthy complex URLs can be converted to easily comprehensible links using Easy Link manager. Additional benefits of Easy Link Manager include tracking all the affiliate campaigns from a single location.
Affiliate marketing tools for split testing
Optimizely is a platform that optimizes your websites and mobile apps for business with the help of multivariate, multipage and A/B testing.
With maxymiser you can maximize your interaction with users via relevant and engaging digital content. It enhances the user experience of your site and boosts your economic returns on the investment made.
- Visual Website optimizer
One of the easiest and popular A/B testing tools that helps in website personalization and optimization by tracking visitor’s behavior.
SiteSpect allows marketers to inspect each and every part of their website on their appearance and functionality. This digital optimization platform successfully brings in more conversion rates and revenues.
Adbeat provides a disclosure on any advertiser’s online strategy so that you can gain informative knowledge about competition. With the instant information presented by adbeat, you can alter your strategy or enhance it to stay ahead of the competition.
KeywordSpy is an all-rounder that provides valuable information on competitors and keywords. It provides an effective keyword tracking and deep analysis of various Adwords and PPC campaigns.
SpyFu spies on competitor’s keywords and gives you an edge over the competitors. It analyses keywords and provides information on how you can optimize your marketing strategy.
You can keep an eye on the online media purchases using the competitive intelligence service provided by WhatRunsWhere. It lets you study your competitors and reduce your own risk factors.